Logos and usage guidelines

Developers and publishers may wish to use the amBX logo and trademark to show their use of amBX. This section provides amBX logo artwork and guidance for written material. In order to use the logos/trademarks, you must either have a separate licence agreement with us or agree to the licence terms.

  • You must use the amBX logo to show your product supports or uses amBX technology.
  • Hardware manufacturers must first obtain a license to use the logo.
  • Publishers don't need a license but must send us two copies of whatever the logo is used for.

Please send any materials using the logo or trademark to This e-mail address is being protected from spambots. You need JavaScript enabled to view it or our address. We reserve the right to prevent you using the logo or trademark in an un-approved way. The logo and trademark remain copyright amBX UK Ltd. For any additional or alternative use of the trademark, please ask.

Usage guidelines

  • All use of the logos must be in accordance with the requirements in this section.
  • Only the colours and formats set out below must be used.
  • Ideally the primary, full-colour logo set out below should be used.
  • The amBX logo should not appear in a box, be bordered or restrained in a different background colour.
  • Use the version of the logo that looks best against your background colour or artwork.
  • Avoid patterns or background artwork that makes the logo difficult to read
  • The amBX logo must not appear in written text. Please see How to refer to amBX
  • You must only use the logos to indicate the use of the amBX technology and not to make it appear that your product is made or approved by amBX.

Acknowledgements

Whenever an amBX logo or trademark is used, its ownership must be acknowledged, in the form of a footnote wherever possible, using the following format:

amBX™ and the amBX logo are © 2008 amBX UK Ltd. All rights reserved.

Size

  • The logo must never be manipulated, stretched, distorted or cropped.
  • The logo must be the same relative size as the most prominent other third-party trademark.
  • Don't make the logo bigger than your company logo.

Exclusion zone

The amBX logo requires space around it in order to maximise its presence. An minimum exclusion zone around the logo prevents the encroachment of any graphic elements from interfering with the integrity of the mark.

amBX Logo Exclusion Zone
  • The exclusion zone around the logo must be at least equal to the space between the baseline of the amBX text and the edge of the lower lobe of the amBX shape.
  • Any graphic element, including type, is permitted to bleed to the edge of this exclusion zones.
  • The exclusion zone should be as large as possible.

Approved Logos

amBX Primary logos

amBX Logo - Black Transparent

Transparent for black and dark backgrounds

Black RGB Transparent 3306x2953 - png (2.9mb)

Black CMYK Transparent 3306x2953 - psd (13.6mb)

amBX Logo - White Transparent

Transparent for white and light backgrounds

White RGB Transparent 3306x2953 - png (2.9mb)

White CMYK Transparent 3306x2953 - psd (15.3mb)

amBX Solid logos

amBX Logo - Blue Transparent

Solid blue logo

Solid blue transparent RGB 2175 x 1950 - png (60kb)

Solid blue RGB - svg (4kb)

Solid blue RGB - eps (219kb)

Solid blue CMYK - svg (4kb)

Solid blue CMYK - eps (222kb)

amBX Logo - White Transparent

Solid white logo

Solid white transparent RGB 2175 x 1950 - png (62kb)

Solid white RGB/CMYK - eps (195kb)

Solid white RGB/CMYK - svg (4kb)

amBX Logo - Black Transparent

Solid black logo

Solid black transparent RGB 2175 x 1950 - png (62kb)

Solid black RGB - svg (4kb)

Solid black RGB - eps (209kb)

Solid black CMYK - svg (4kb)

Solid black CMYK - eps (230kb)

amBX Colours

amBX Colour Pantone CMYK RGB amBX
Light Blue Pantone 3005 100c 30m 0y 6k 0 120 202 0.00 0.25 0.80
Black Pantone Black 6 100c 50m 0y 100k 0 0 0 0.00 0.00 0.00
White White 0c 0m 0y 0k 255 255 255 1.00 1.00 1.00
Silver Pantone 877 0c 0m 0y 40k 170 170 170 0.67 0.67 0.67
Dark Blue Pantone 2738 100c 35m 0y 0k 57 44 129 0.22 0.17 0.51